Privacy Policy
Last updated: December 14, 2025
1. Introduction
Welcome to Giftwise. We respect your privacy and are committed to protecting your personal data. This privacy policy explains how we collect, use, and safeguard your information when you use our website.
2. Information We Collect
We collect minimal information to provide our gift suggestion service:
- Usage Data: Anonymous information about how you interact with our gift suggestion flow (recipient type, preferences selected).
- Account Information: If you create an account, we collect your email address to enable saving gift lists.
- Cookies: We use essential cookies to maintain your session and preferences.
3. How We Use Your Information
We use collected information to:
- Generate personalized gift suggestions based on your inputs
- Save your gift lists if you create an account
- Improve our service and user experience
- Send transactional emails (e.g., magic link sign-in)
4. Information Sharing
We do not sell, trade, or rent your personal information to third parties. We may share anonymous, aggregated data for analytics purposes. When you click on product links, you will be directed to Amazon.com where Amazon's privacy policy applies.
5. Data Security
We implement appropriate security measures to protect your personal information. Your data is stored securely using industry-standard encryption and access controls.
6. Your Rights
You have the right to:
- Access your personal data
- Request deletion of your account and data
- Opt out of non-essential cookies
- Use our service anonymously without creating an account
7. Cookies
We use essential cookies to maintain your session during the gift suggestion flow. We also use privacy-friendly analytics (Plausible) that does not use cookies or track personal information.
8. Third-Party Links
Our website contains links to Amazon.com. We are a participant in the Amazon Associates Program. When you visit Amazon through our links, their privacy policy governs your interaction with their site.
9. Children's Privacy
Our service is not directed to children under 13. We do not knowingly collect personal information from children under 13.
10. Changes to This Policy
We may update this privacy policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.
11. Contact Us
If you have questions about this privacy policy or our data practices, please contact us at: privacy@giftwise.com